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Hoover

the best international brands carefully selected for you by Newformsdesign.
The birth of Hoover and the first vacuum cleaner in history
A box, a fan, a silk pillowcase and a broom handle: this is how the first vacuum cleaner in history was born. The idea that transformed these simple elements into one of the most revolutionary technologies of the last century belongs to James Spangler, a night watchman from New Berlin in Ohio, who suffered from asthma and was tired of breathing the dust raised by the uprights of the shop where he he worked. James patented his invention and dreamed of bringing it into every home in America. He needed someone who believed in his plan and had the skills and resources to make it happen.
He decided to send this first rudimentary vacuum cleaner to his cousin, Susan Hoover: a move that brought him luck. Susan tried using it for a few days at home and became an enthusiastic advocate. She showed it to her husband William Hoover, the owner of a small business that made leather goods and resold them in her store in New Berlin. The years spent among customers had allowed him to know the market well. As a far-sighted entrepreneur, he immediately understood the enormous potential of this futuristic "stick". He purchased the patent and began production, founding the company called The Hoover Company.
Our values
From the day the first vacuum cleaner was invented to today's products, Hoover's number one priority has always been to ensure people's well-being while offering reliable, high-performance appliances.
Well being
Wellbeing means taking care of yourself and those you love without giving up great performance. Hoover appliances are designed to offer excellent performance with a positive impact on health and quality of life, helping to promote a healthy lifestyle.
Performance
Hoover's latest generation solutions are designed to offer excellent results in terms of performance and effectiveness, providing total care for your home and family.
Trust
More than 100 years of experience and continuous research into the latest technologies have led Hoover to develop high reliability of its products, allowing people to consistently obtain excellent results.
Our connected ecosystem
"Connectivity" for Hoover does not just mean always being up to date. It means providing real solutions to improve daily experiences through Hoover appliances. It aims to modernize and improve people's lives, health and well-being through a comprehensive set of unique features that offer effective and reliable solutions for a better quality of life.